Play Nice in Paradise: Jeju Island’s New Tourist Guidelines (And Why They’re Actually Awesome)

Let’s be real—Jeju Island is basically Korea’s version of a dream vacation. Volcanoes, waterfalls, beaches, tangerine trees, cozy cafés, and enough hiking trails to burn off that extra bowl of bibimbap.

But like any popular paradise, Jeju’s been getting some serious foot traffic lately… and not all of it has been toe-tally respectful (yes, pun intended). So the local government said, “Let’s set some ground rules—but make it friendly."

Enter the new behavioral guidelines for tourists on Jeju Island. Think of it not as a list of don’ts, but a cheat sheet for being a respectful, awesome guest on Korea’s beloved island.

Oedolgae Rock, Jeju Island

Why the Guidelines?

The idea isn’t to spoil the fun—it’s to keep Jeju beautiful, peaceful, and welcoming for generations to come. Locals were starting to feel the strain from overtourism: littered trails, disrespectful selfie squads, and… a few too many karaoke performances at sunrise.

So now, Jeju is handing visitors a gentle “please & thank you” wrapped in island hospitality. And honestly? We love it.

The Guidelines (A.K.A. How Not To Be That Tourist)

Here’s a friendly breakdown of what’s encouraged—and what to avoid:

✅ DO:

• Say hello (or Annyeong!) to locals—it goes a long way!

• Use trash bins or take your garbage with you (especially on hikes and beaches)

• Drive safely—many rural roads are narrow and shared with farmers or walkers

• Support local businesses—treat yourself to handmade soaps, seafood, or Jeju’s famous oranges

• Take your shoes off when entering certain accommodations or traditional spaces

❌ DON’T:

• Leave your trash behind—it’s an island, not a landfill

• Trample tangerine fields for a better photo (yes, people have done this 😅)

• Blare music or shout at scenic spots—let nature do the talking

• Ignore wildlife or touch coral reefs—Jeju is home to protected species

• Park anywhere and everywhere—respect no-parking signs, especially near temples or hiking trails

Still a Photo Paradise (Just Be Cool About It)

Jeju’s lava tubes, waterfalls, flower fields, and oreum hills are as photogenic as ever. Snap away! Just do it without blocking trails, trespassing, or turning sacred sites into dance reels.

Remember: if it wouldn’t fly back home (or on your grandma’s front lawn), don’t do it here.

Bonus: Be a Tangerine Tourist

One of the cutest metaphors from the new campaign is this:“Be a good guest, like a Jeju tangerine—bright, sweet, and a little zesty.”

In other words:

• Stand out in a good way

• Leave a sweet impression

• Respect the peel (boundaries!)

And seriously—try the tangerines. Life-changing.

Locals Love When You Care

Jeju isn’t just a tourist destination—it’s home to farmers, fishermen, haenyeo (badass women divers), artists, and multi-generational families. When you follow the guidelines, you’re not just avoiding a fine—you’re showing love for the culture and people who make Jeju magical.

So wear that aloha shirt (or hanbok), grab that camera, but also bring your travel manners along for the ride.

Paradise Is a Two-Way Street

The new Jeju behavior guidelines aren’t about being strict—they’re about keeping the island’s spirit alive and well. You get a cleaner, calmer, more respectful travel experience. Locals feel appreciated. Nature gets a break.

Everybody wins.

So if you’re planning to hike Hallasan, lounge on Hyeopjae Beach, or explore volcanic craters this year—just remember:

Travel kind. Travel cool. Travel Jeju-style.

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